THE LITTLE REVERIE

CRM / BRANDING / DESIGN


CREDITS:

AGENCY: JACKIEGLDN

From a Mother’s Vision to a Dreamy Play Experience: How The Little Reverie Transformed Its Brand & Booking Process

As a mother, the founder of The Little Reverie envisioned more than just a basic party for her 1-year-old. She wanted to create a safe, stylish, and intimate setting where all children could explore, laugh, and celebrate their special moments. Inspired by her very own search for a chic, aesthetically pleasing, and fun play space for her little one’s birthday party, she set out to offer sleek, posh white soft play systems that seamlessly complement any event theme. From small milestones to grand experiences, The Little Reverie brings a luxurious yet kid-friendly touch to gatherings across Chicagoland, along with balloon services and event décor to complete the celebration.

A vision to deliver both style and joy for little ones.

As demand grew, so did the need for a polished brand identity, an agile booking process, and customer service automation to manage increasing inquiries. That’s where jackieGLDN came in — helping The Little Reverie refine its branding, pricing structure, and user experience while implementing seamless tech solutions to support business growth.

Alongside this, a visually stunning website was created with engaging copy and ready-to-use social media templates to establish a strong digital presence.

Within just months of launch, The Little Reverie saw an increase in booking conversions, faster response times with scheduled autoresponders, and a more cohesive brand presence across digital platforms, leading to stronger customer engagement and a growing client base.


Scope

  1. Custom logo & tagline

  2. Company identity, tone, & voice

  3. Website, pricing & booking design

  4. Customer service automation

CRM

  • Square Setup

  • Manychat Auto-Responders

  • Custom Workflows

  • Digitized Forms & Contracts

  • Data Storage & Privacy

  • Testing

  • Training Documentation

Branding

  • Brand Message

  • Tagline

  • Customer Service Copy

  • Offer & Service Positioning

Design

  • Logo & Typography

  • Color Palette

  • Website

  • Uniforms & Signage

  • Social Media Graphics


Through a blend of strategic branding, automation & digital solutions,

The Little Reverie transformed into a premium mobile soft play business. jackieGLDN is proud to have delivered a sophisticated brand identity that helped propel the success of the business and continues to support them with website maintenance, bookings, social media, and branded graphics.

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